Business Strategy

Business strategy & different types of business strategy

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  • Is it possible for a person with strong moral values to make ethically questionable decisions in an economic context? What influences the tendency of a person to make ethical decisions or unethical in a business organization? Although the answers are not clear on this question, it seems to three factors that influence the general standards of behavior in an organization are individual factors and social opportunities.

    Many individual factors influence the level of ethical behavior in an organization. State of knowledge a person can help determine a problem, ethical behavior. A manufacturer a greater amount of knowledge about an object or situation can take measures to avoid ethical problems, while someone less informed may not take action that leads to an ethical conflict. A central moral values and attitudes related to the value of clear influence on the conduct of its business. Most people associate organizations to achieve personal goals. The personal goals of individual striving, and how these objectives have a significant impact on individual behavior within an organization.

    the behavior of a person is at work, determined to some extent by cultural norms, and social factors that vary from one culture to another. For example, in some countries it is acceptable code of conduct for customs officials to get tips to run common tasks that are part of the corporate culture jobs, while in other countries these practices as a violation of ethics and perhaps illegal. The actions and decisions of his colleagues believed a further social factor in the direction of a person of business ethics form. For example, if your colleagues to make long distance calls to the company time and expense of the company, can be regarded as acceptable and ethical behavior, because everyone does it. Relatives are people to whom you emotionally attached to their spouses, friends and relatives, for example. Their moral values and attitudes can also click the perception of an employee, what ethical and unethical workplace.

    Opportunity refers to the amount of freedom of organization is an employee ethical conduct when he or she made the choice. In some organizations, some companies are reducing strategies and procedures, the possibility of unethical. For example, get in some fast-food restaurants, a person with your order and payment, and another person who fills the order. This procedure reduces the possibility of unethical, because the person is not dealing with the money, the distribution of the product and the person that the product does not handle the money. The existence of a code of ethics and the management of places of significance to the code are also factors for the occasion. The degree of implementation of company policies, procedures and rules of ethics is an important force to the occasion. If injuries are treated harshly and consistently, the possibility of reducing unethical.


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  • The study of business ethics and their impact on various stakeholders have experienced a phenomenal growth in recent decades. It has also been an increase in the use and development of codes of conduct and ethical practices for ads by many companies, but companies are still for their unethical practices at different levels (Papers4you. criticized com, 2006). Business ethics, as the literature has been entrenched details Philosophical Ethics (Trevino & Nelson, 1999). Ethics is defined as “the work of the Review moral norms of society were, and ask how these standards apply to everyday life and whether those standards are reasonable ‘(Velasquez, 1998, p. 11).

    The literature on business ethics is divided on their views about the motivation and the reason that companies have an ethical dimension. Inspired by Harrison (2001), there are two schools of thoughts that at first those companies profit-generating institutions and therefore business ethics suggest another way to attract customers, secondly, those which the moral conscience and the intrinsic motivation for the adoption of business ethics to . support

    Business ethics as highly subjective by nature and by Paul (2001) as a function of time and culture have been considered considered. It was noted that the transition of the business ethics have changed over time and the values and cultural norms drive business ethics in national and regional boundaries. One of the most important studies on the national values conducted by Hofstede (1983). According to this research, only four indicators of individualism, that was power distance, uncertainty avoidance and masculinity based, there are many differences between the values among different peoples and thereby business ethics. The standardization has made with the globalization affiliates financially efficient, but also raises questions about the standard code of business ethics across national boundaries.

    Vinten (1991) divides the business ethics at various levels, international affairs, national affairs and ethics. At the international level, the ethical issues of freemasonry and socialism against capitalism at the national level, including the religious dimensions, social marketing and ethical education, and finally at the individual level, including bribery, corruption and Data Protection (Papers4you.com, 2006 ).

    There are many reasons and the criticism of the failure of the adoption of ethics in business. First, the concept is viewed as too theoretical, and he also denies the basic task of any knowledge of business to create shareholder wealth. Second, there is a lack of direction and unanimously in the different cultures and academic groups. Finally, it has many excellent inherent dichotomies, to Sternberg (1994) a case of relativism rejected.


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